Monday, January 29, 2007

Rank My Blog

A few minutes ago I found another social networking site .The idea is naive and the site is more user friendly.'Add this link to' ,'Discuss' and 'Track back link' features appear to be very useful.

But there are few negatives which i noticed ...
1.There is a some problem with loading of the site content.
2.The sitemeter bar which blocks the view.
3.Tags are limited in number.
4.The syndications are limited in the 'Add to link' tag.
5.The huge amount of empty space that appears in the middle of the page.

If you can overlook these drawbacks,you will find the site well organised,user friendly with many innovative features (though appears to be a combination of Mybloglog,digg etc).We can see few blogs have already registered themselves including the famous techCrunch which has got 4 votes at present.I have registered my blog with head eMarketing A to Z and waiting for votes.I think Improving the site will surely make it a big hit.


Jetbrowse : is a new software launched in India by Vivek Gupta,owner of 'Enhansol' company that owns and markets 'jetbrowse'.It has been a success so far.It has no online money transfer facility as for now,yet it has made thousands of subscribers.Soon Enhansol is about to release an antivirus software.Jetbrowse is an easy option for Indians.For more details about jetbrowse please contact
How it works :
Unlike some alternative solutions, jetbrowse's compression algorithm increases speed with only minimal change in the quality of the images. And this software has proven more reliable.
What's more, acceleration isn't the only benefit - JetBrowse's products also enhance the user's experience in several other ways.
More and more dial-up users are coming to expect this enhanced level of performance. Its service has been enthusiastically accepted on a prepaid subscription basis by hundreds of thousands of customers. And its service has been acclaimed by industry authorities such as the New York Times and PC World.
JetBrowse Accelerator is recommended to dial up, ISDN, wireless and DSL Internet with line speed up to 384kbps.

The JetBrowse web Accelerator utilizes the client-server approach to achieve up to 6x acceleration ratios for web content and email. JetBrowse Acceleration Server compresses web pages, images, animations, documents and HTTP headers, applying a vast array of mostly proprietary compression algorithms. Each data type is compressed using the compression scheme, optimal for this data type. For example, HTML pages can be compressed to less than 2% of the original size. This is 50:1 compression ratio. Already compressed JPEG and GIF images can be further compressed by up to 12x !

JetBrowse Accelerator is the only product that accelerates FTP downloads and NNTP, as well as web browsing (HTTP) and email (POP3, SMTP, IMAP).

Find detailed discription about how actually this software works.
Wath the video
View the slideshow explaining JetBrowse.

Other Helpful Softwares :

  • Dr. Speed
  • InternetTweak
  • Internet speed booster by Jvw
  • AbleSpeed (Free download)
  • SuperSpeeder

These softwares optimize your modem, browser and network connections settings for faster download speeds, faster web site loading, and an overall increase in web surfing session speed.

Sunday, January 28, 2007

Internet to Revolutionize TV - Bill Gates

DAVOS (Switzerland), Jan 28 (2 hours ago) : The Internet is set to revolutionise television within five years, due to an explosion of online video content and the merging of PCs and TV sets, Microsoft chairman Bill Gates said today.

In his own words ''I'm stunned how people aren't seeing that with TV, in five years from now, people will laugh at what we've had,'' ''Certain things like elections or the Olympics really point out how TV is terrible. You have to wait for the guy to talk about the thing you care about or you miss the event and want to go back and see it,'' ''Internet presentation of these things is vastly superior.'' "''Because TV is moving into being delivered over the Internet -- and some of the big phone companies are building up the infrastructure for that -- you're going to have that experience all together,''

What does this news has to do with Internet marketing? I'll tell you.Shifting of viewers from TVs to Internet means Shifting of advertisements from TVs to Internet.This shows that webmasters have a vast future as marketers and advertisers.Everybody knows that no one watches the irritating TV ads which interrupt our favorite shows.We just change the channel and watch some other show (other than ads) till the ads are gone.This is something like being unfair to the advertisers (ofcourse viewers also).

On the other hand,Internet Advertising is fair on both sides.The ads are targeted and provided to the people who really want them.People who don't want them are not annoyed by forcing them to view the Ads.This logical realisation of many companies has already caused a tremendous shift of advertising and marketing campaigns from TVs to Internet.

YouTube co-founder Chad Hurley said the impact on advertising would be profound, with the future promising far more targeted ads tailored to each viewer's profile. ''In the coming months we're going to do experiments to see how people interact with these ads to build an effective model that works for advertisers and works for users,'' he says.This clearly shows the bright future of Internet Entrepreneurs who are planning to establish Marketing and Advertising campaigns on the Internet.So All the best and hurry guys!

Social Media Optimisation (SMO)

Whats this?Is this some new technology or technique for optimising our blogs? Of course not.It contains everything we did and are doing routinely.This was a logically coined term by Rohit Bhargava who is the Vice President for Interactive Marketing with Ogilvy Public Relations.He did not invent Social Media Optimisation but yes he gave it a special status.Search engines are not the only means of getting traffic.Rather these days,social media places are dominating Search Engines.For clear understanding,I will show you various Social Media networks

  • MyBlogLog
  • Digg
  • Reddit
  • Orkut
  • StumbleUpon
  • YouTube
  • Friendster
  • Feed readers and Syndications

Anything which takes you into the public,developing relations with them is Social media Optimisation.In short,any networking place which can show your site to its members is Social Media.It lets the people know what your site is about,share their ideas and views.Social Media Optimisation is easier and quicker than SEO.If you are able to establish yourself as a recognised member at any two or three of these Social Media and networking places,you can resign the job of getting traffic to your site.So unless you are crazy about Google page rank and enjoy seeing your blog at Google search listings (like myself),you may stop worrying about SEO and start concentrating at providing quality posts and good relations at network places.Actually, Google page ranking does not matter that much these days (will have another post on this) as it used to be once.What matters more is how much traffic you are able to generate.No one cares where it is comming from.

Take a look at Rohit's 5 rules of SMO.Do you think he is (or even I am) saying something new? But by coining the term SMO,he definitely was able to show people the importance of social networking and bookmarking and that search engines are not the only means of generating traffic.This made people take a serious look at sources 'other' than search engines to generate traffic.

Saturday, January 27, 2007

Baidu - Google of China

Google is the top search engine world wide, except in China.It derives its name from an old Chinese poem by Song Dynasty.In Chinese,Baidu means 'hundreds of times'.The name is apt for a search engine because people use it again and again i.e hundreds of times.
This is yet another example which explains the importance of estimating the market.Google is facing serious problems in China.

  • First , Chinese language is too complex and the local company, Baidu naturally knows its people better than Google.Moreover people of China consider Google as a foreign search engine.People use Google and Yahoo only for foreign information.Revenue in China's search-engine market topped $53 million in the third quarter of 2006,Baidu's share was $30 million, exceeded the combined revenues of Google and Yahoo in China.
  • Second problem Google has got is with the heavy government censorship in China.
  • Thirdly,the delayed arrival of Google (or early success of Baidu) in China is also being considered as one of the reasons for the failure of Google in China.

Another similar example is the severe competition Honda and Yamaha are facing with Home based two wheeler company,Bajaj.In spite of superior equipment and latest technology, giants like Google,Honda,Yamaha are thriving to survive in these regions.This shows the importance of market estimation and marketing strategies in the success of a product or company.

Friday, January 26, 2007

Profile-Social Networking-SEO

Does profile info has anything to do with number of visitors to a site? Surely it has a lot to do.An attractive profile info and a good landing page of the site play very important role in attracting visitors.

This is the reason for the success of MyBlogLog,Orkut and myspace which give lot of importance to profile.MyBlogLog is the talk of the day and is working fantastic.It more or less appears like combination of Orkut and technorati.It allows viewers know who are the recent readers of the site.when they click the pic,it lands into his profile at mybloglog from where readers can enter his website thus making it completely viral networking.Even Blogger 'strongly recommends' to allow readers to view your profile.

The display pic and few poinst about yourself give the reader a sense that these posts are from a human and that you are just like anyother human being.First impression is very important and you can't get the first impression again.A good and decent profile info helps a lot in establishing reader relation with the site.Profile does help you a lot in social networking which can help you in link exchange and SEO.

Free Traffic Vs Paid Traffic

Traffic coming to a site can be divided broadly into

  • Free Traffic - Traffic from Search Engines and networking sites.
  • Paid Traffic - Traffic from paid advertising programs and other softwares.
For real and longstanding results,free traffic is more preferable.Because this kind of traffic comes from people who want your content or products or have similar ideas as you do and want to share the information.These people won't mind to come back to your site (if your content is good) time and again to read your posts.
Paid traffic on the other hand,comes from people who are forced to see your pages.Your pages go to them,they don't come to your pages.Of course if your site is smart enough,they would not mind bookmarking it.But this happens rarely because people hardly read unexpected sites which come before them like pop ups and pop unders etc.Even if they bookmark your site for the moment,it is unlikely that they would take a serious second look at your site.

Free Traffic can be further categorised as
  • Referral Traffic - Traffic generated from Social networking sites like Mybloglog,technorati.
  • Traffic from Search Engines.
  • Traffic generated from Link exchange.
Referral traffic is constant but Search Engine traffic is more diverse and can expose your site to more visitors.But if your site is not there in top 10 pages of the search engine results,it is impossible that you get traffic from the search engine.So you should tune your site friendly enough to search engine so that it can find you out easily.This method is what is called SEO.
Search engines run automated programs, called “bots” or “spiders” that visit websites from all over the internet and gather information regarding web pages that are searched by the people. This is otherwise known as having your website crawled.
After crawling the WebPages on your site, the gathered content is stored in a huge searchable database of documents which make up the search engine’s “index”. The search engine arranges this information in various searchable fields, so that when a queried the search engine can scan billions of documents and completes this in fractions of a second.
To make your pages search engine friendly, you have to
  1. Tone your keywords and smart usage of keywords.
  2. Interlinking of pages of your site.
  3. Toning the Meta tags - though it is said that meta tags are dead,some search engines still use meta tags and meta tags are of great help for social book marking and networking.

Link Exchange is a very good means for generating serious readers only if the exchange takes place organically and not through softwares or by thrid parties.Exchanging links from similar sites as yours brings people who are actually interested in your site.These people in no time form your inner circle of readers.Once relationship is established between readers,it is easy to publicise your site.

Thursday, January 25, 2007

Microsoft's AdCenter

Microsoft has launched adCenter where advertisers can place their ads at targeted sites.A new release of adCenter is expected in the next 2 months, with many of the new features resulting from testing and customer feedback collected through adLabs.

Silient features of adCenter are

  • Advertisers can see when the clicks (on their Ads) lead to sales.
  • Ads can be targeted to places and constumers of the advertisers' choice.
  • Built in tool to get keywords.
  • Detail reports of Ads to the advertisers.
  • Chose your own price for your Ads.
  • Pay only when the Ads are clicked.(the last two are same as any other advertising service)
Keyword service platform :
Keyword optimization efforts are built upon the Keyword Service Platform (KSP), a set of services that third-party developers can use through APIs to build Web applications to analyze keywords.
Product manager James Colborn says "We're making it an open network by publishing and sharing the algorithm" "We're excited to see how our partners will build on the KSP."
This feature gives adCenter a clear competitive advantage over Google and Yahoo.

Microsoft also previewed video hyperlink technology, which will allow marketers to create ad links on products shown in videos. The company said it will make that technology available on MSN starting in the spring.

Colborn also said "For now, Microsoft is testing the feature on Microsoft's network of sites, but the company plans to extend it to other publishers"

While Microsoft has an advantage over its competitors through KSP,MSN is suffering from low search engine popularity and search engine users.This poses a great threat to adCenter because search engine indexing plays very important role in targeting traffic to its Ads.This is one of the main reasons for the success of Google.
comScore reported that MSN garnered just 10.5% of search traffic, compared to Google's 47.3% and Yahoo's 28.5%. This clearly shows that MSN is lagging behind in the race and will have to take lot of pains inorder to compete with Google and Yahoo.

Yahoo! Publishing network - In Beta

Yahoo Publishing network (YPN) is in beta phase.Yahoo announced that it is taking a very limited number of new publishers at present but hopefully,YPN will be available to general public once the beta testing is completed.

To maximize your chances for approval (as per YPN)

Certainly it is a dissappointing news for larger number of overseas publishers who are waiting for YPN.But once YPN is launched to the public,everyone eligible can have it.On the other hand,Yahoo which announced that its profits have gone down by 61% when compared to last year,expects Panama and YPN to save the day.

SEO Tips

Tip 1 : Target the first 10 Google rankings

IBP is the award-winning web site promotion suite that helps you to get top 10 rankings in Google, Yahoo and all other major search engines.
IBP helps you with all important aspects of on-site web site promotion. It includes more than 15 professional website promotion tools, including tools for keyword generation, a top 10 search engine ranking optimization, search engine submission, directory submission, ranking checking and more.

Tip 2 : Arelis
ARELIS is a top rated software program that helps you to build a powerful business network quickly and easily. It's the top rated website promotion software tool for off-site promotion.It imrpoves your link popularity,targetted traffic.

Tip 3 : Optimize your ROI, lower your costs and íncrease your profits
Axandra's Marketing ROI Optimizer (AxROI) shows you the effectiveness of all your online ads, including pay per clíck ads, banner ads, text link ads and even non-paid search engine rankings.
AxROI helps you to quickly identify which campaigns work and which campaigns are just a waste of time and money. It has many advantages over other ROI tracking solutions. Find out what really works for your business.

Tip 4 : Regular pinging and site submission
Submit your site to search engines and directories regularly.Keep your blog updated with regular pinging.

Tip 5 : Alerts
Create Google and Yahoo alerts about the topic which interests your blog.Keep yourself updated with latest advances,introductions and changes in products which relates you and your site.

Tip 6 : Blog Alert
Google has launched new 'Blog alert' which is a very promising tool to popularise your site.Blog alert sends you a message through email whenever a new blog or blog post is added in the category in which you are interested.Create an alert and let newbies know and mention you in their blogs.

Tip 7 : Don't lose the Inner circle
Don't lose contact with old regular readers in search of new ones.Maintain a firm 'inner circle' of contacts who admire your articles.Once strong at home,you are free to explore the world.

Tip 8 : Regular posting
Quantity of the posts is as important as the quality.Regular posting is very important because there is a definite connection between the post frequency and the blog authority.Most of the Technorati top ranking sites have an average of 2 posts per day.

Tuesday, January 23, 2007

Nofollow to Check Link Spam

Google Introduced 'Nofollow', a special tag system.
Due to the burst of blogs and eMarketers, comments span,link spam has been increasing.People leave comments and their links as comments or somehow manage to add their site link at other sites.This has created a nuisance in the blogosphere.

This is what Google says : If you're a blogger (or a blog reader), you're painfully familiar with people who try to raise their own websites' search engine rankings by submitting linked blog comments like "Visit my discount pharmaceuticals site." This is called comment spam, we don't like it either, and we've been testing a new tag that blocks it. From now on, when Google sees the attribute (rel="nofollow") on hyperlinks, those links won't get any credit when we rank websites in our search results. This isn't a negative vote for the site where the comment was posted; it's just a way to make sure that spammers get no benefit from abusing public areas like blog comments, trackbacks, and referrer lists

Msn search and Yahoo have given their support to Google in this regard.Many sofware companies have already come up and engaged themselves with Google in building the nofollow software.Once the software is uploaded,all the links in the comments (links which appear after 'posted by') will include the 'nofollow' tag,that means all those links would be useless ( to the author and to the commenters).

Wikipedia is going to be affected a lot by this 'Nofollow' tag.Because Wikepedia is built by innumerable people whose took lot of pain to nourish it all these days.Now their links would be left out,their links would only have an importance of a 'wikipedia' inbound link,losing their individuality.It may lose its reputation and the number of interested authors at wikipedia would dramatically fall down.
Nofollow also has some good news for wikepedia.Wikipedia is the largest target of Link spam.Though it disagreed to 'nofollow' in the beginning,now it has accepted to adopt nofollow.But most of the SEO gurus are optimistic that wikipedia would develop another software for itself in near future in order to save its authors.

While thats the case with Wikipedia,even bloggers have their own share of bad news.Nofollow would not only check comment spam but also legitimate links which are supposed to improve their page rank.It is being considered as a double endged knife by SEO experts.For Bloggers, only a few bloggers are going to get benefited from this 'nofollow' because those who get comment and link spams must be daily users of the internet and the only reason why they keep the comments in their page is to increase their page rank.Removing a few comments a day wont be a big problem for daily users.

On the whole, there is going to be a dramtic and sudden change in SEO because of 'nofollow'

Monday, January 22, 2007

Go Ping your Blog

Each time a new post is posted in your blog,it is automatically pinged to various Blog ping servers (like weblogs,technorati etc).This lets the blogosphere know that there is some new content in your blog.This refreshes your blog in the internet and lets people know about the new information in your blog.Most of the 'ping servers' allow automatic pinging to them just by placing a html code or java script in our template html.

We can also ping the blogs mannually.Most of the servers ask for the blog URL and the site feed URL .If you have no idea what your blog feed URL is, get your blogs' feed URL from you are ready to ping your blog.

There are few sites which let you ping your site to various ping servers at at time.
Following are a few sites which provide you with various ping servers at a place -

Meta tags

Meta tags are special HTML elements which increase your site visibility.Recently,it is said that meta tags are dead and that they are of no use.But still a large group of web masters do believe that meta tags significantly increase search engine visibility of websites.
Meta tags are more useful in social bookmarking though they might have lost their impotance in SEO.

You can find many Meta tag Generators available on net for free.Create your meta tags in one of these sites which build you your site's meta tags and copy paste the code in your template html.
If you are a Blogger(like me), am sure you would get this 'error' message when you try to save your meta tags in your template - Your template could not be parsed as it is not well-formed. Please make sure all XML elements are closed properly. XML error message: The element type "meta" must be terminated by the matching end-tag "". This is because Blogger uses XHTML and not just HTML.You need to terminate each line starting with "meta" with />.

Example - [meta name="whatever" content="good"/] This is how each line starting with "meta" should end.
Note: In the above example,Replace the parenthesis - [ ] with < > (so each line should end with />)

An article about XHTML and HTML

Sunday, January 21, 2007

EFF - Fighting for Bloggers' Rights is fighting for Bloggers' rights.

With people losing faith in main stream media,blogs have taken over and it has caused a lot of impact on main stream media business.In view of latest bans and seizures on blogs implemented by some governments,few organisations have raised their voice for Bloggers' rights.One such is
Summery of the main rights for which eff is fighting -

  1. Bloggers can be Journalists (and should be given all the rights and privileges of a journalist)
  2. Right of free speech
  3. Right of political speech (freely blog about elections and criticise political parties and leaders)
  4. Bloggers have right to stay anonymous
  5. Bloggers have freedom from liability for hosting speech the same way other web hosts do
  6. Bloggers have right to keep their sources confidential
  7. Right to allow readers' comments without fear
  8. Right to use their Intellect for a proper purpose
  9. Right to protect the server from Government seizure
  10. Right to blog about their work place

Also don't forget to have a look at Eff's Legal Guide for Bloggers

So Join eff and help eff in fighting for our rights.

Adsense Insecurity / Flaws in adsense

Adsense has made few changes in its policy.
According to the new policy,

  • 'Ads (whether contextual or non - contextual) which may resemble Adsense Ads' are not allowed in the same page containing Adsense Ads anymore.
  • Up to two referral units (previously four) from each referral product or offering may be displayed on a page, in addition to the ad units, search boxes, and link units specified above
  • AdSense for search results pages may show only a single ad link unit in addition to the ads Google serves with the search results. No other ads may be displayed on your search results page.
  • In order to prevent user confusion, we do not permit Google ads or search boxes to be published on websites that also contain other ads or services formatted to use the same layout and colors as the Google ads or search boxes on that site. Although you may sell ads directly on your site, it is your responsibility to ensure these ads cannot be confused with Google ads.

A few flaws in Adsense which affects a lay publisher

  • Why can't Adsense block or 'Ignore' clicks from the publishers' own IP and count the clicks from other IPs.
  • If some Adsense competitor generates clicks on adsense Ads of a site with a software,the only person who will be at loss is the publisher.
  • What about all the advertising the Publisher did all these days before his account was disabled?
  • Suppose X is Y's enemy and Y is an adsense publisher,X would keep clicking on Y's Ads and get his Adsense account disabled.That doesn't mean that 'all' the clicks are generated from Y alone.What about the clicks which X's friends and contacts produced?
  • Adsense cares more about Google publicity than Adwords bidder or Adsense publisher
  • In order to be a market leader,Adsense is trying to create a fear in Adsense publishers with its senseless policies.
  • Getting a second chance from Adsense is worse than begging.

By changing its policies,Adsense has made it clear that it is feeling insecure.And Google sponsors Ads of Adsense and Adwords - it means Google is getting defensive.Adsense seems to be profitable only to Google and a few (very few) publishers.

The insecurity is not limited to Google.The publishers are the real sufferers of this 'Adsense Insecurity'.Most of the times,the publisher is unaware of which policy he is actually violating.The reasons for deleting the account are too broad and vast that the publisher can not figure out what his mistake actually is.

The Death Of Adsense - An article worth reading.

Saturday, January 20, 2007

Traffic Traffic

  • Click Here for Free Traffic!

    Click Here for your Free Traffic!

    This program sends real visitors to your site.Anyone who wishes to register at has to go through the sites it advertises (6 sites each time) and get the code in each site.In this way,freeviral advertises its members' sites to new members.If your site is worth,people wont mind adding it to their favorites or bookmarking it.

Link referral is among the most effective programs which increases your site visibility and ranking in search engines.Write reviews to other sites and get your sites reviewed.See the difference on your own.

  • This site not only helps you to increase your traffic but also provides you with a search box,a link box and other services on your site.You can use pop unders but if you are an adsense publisher,you can not use the pop under facility

  • - Free Website Promotion Service
    This site sells you visitors.

Team work

This new downline builder aims at 'team work'.All the members from top to bottom must work or else they get deleted.It makes sure that each and every member does his part.The aim of this site is to double your downline All you have to do is mail our downline and get their reply.If anyone in your downline does not reply back,you can send their ID to the team leader and their account is deleted.

See the full details about how this system works

Earn while your computer is on

Now you can earn by just keeping your computer on according to PPC Appraisal,by using ougo browser.
All you have to do is

  • Register at and
  • Download ougo browser at
  • Enter the URL neterminator gives you in your ougo browser
  • Neterminator and ppc appraisal exchange your web traffic with theirs.
You can find how the program works and other details once you register.
For more Similar sites check

Thursday, January 11, 2007

Earning through Internet - Simple and Easy?

Ofcourse not.
There are many websites which say 'Earn 2000$ in two weeks,just spend 30 mins hours a day'.
Thats not true.To reach that state,one has to work hard,sharpen his talents and update himself with creative ways regularly.
Nothing can be achieved without hard work.Someone might be earning 2000$ per week or in two weeks.But we never try to look at his/her struggle before he/she got there,nor he/she tells us.
Like I read in Divya's Blog,for me,every site appears to be forcing me(to view,comment,sign up their sites) or trying to make a fool of me.
Infact most of the sites earn by fooling us.They either rob our money or time which is more precious.

I think the secret of SEO and increasing the site popularity is selfless give aways,helping and informing the readers,sharing our secrets without expecting anyting in return.
I think the secret of internet marketing lies in providing the readers whatever we have got in the best way we can.

1)Select a good time in a day when you can find liesure, when you think you can be more creative and start writing.Most of the Internet marketing gurus say that Writing and Informing continously of whatever you know helps in increasing our ranks at Google and other search engines.

2)Try to interact with the people on the internet.Dont just get mechanical but try to be friendly.Forget about the number of visitors,page rank,SEO,Google page rank etc while leaving a comment at another site.Select a topic which you are feeling to read at the moment.Leave a live and sensible comment.

3)Show your expertise and critical thinking.Dont get too selfish and dry.At the same time dont forget to leave a scent of professionalism in your words.

4)Unleash your creativity and be yourself.Dont get carried away with the author or with the comments of other readers.Mark your own style.

5)Be regular visitors to good sites which host lots of comments (like techchurch,google answers,yahoo answers,youtube videos,technorati etc).Being regular is very important.This marks your presence and earns you a recognition.
After being recognised at a place,slowly expand yourself without losing touch with older readers.
Try to forget about getting visitors to your site,increasing your page popularity etc all the way.These things give a selfish look to your modest and honest articles and comments.So try to avoid them in your brain while you are at other people's sites.

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